In 2024, streaming accounted for 69% of global recorded music revenues. surpassing $20 billion for the first time. With such a significant share of the industry's income coming from streaming, it’s no surprise that growing an artist’s streaming business is a top priority for any artist team. This session is designed to equip you with practical strategies to do exactly that.
Key Talking Points
- Pre-release strategies to build anticipation and momentum
- Creating content that converts attention into streams
- How fan- and community-driven marketing can boost DSP performance
- Real-world examples: localised campaigns, effective ad strategies, and leveraging DSP promotional tools
Key Learnings
- How to select the right strategy to generate pre-release buzz
- Identify tools and tactics to develop content that drives streams
- Explore multiple methods to increase visibility and engagement on DSPs
You’ll leave with a fresh set of proven, actionable strategies to help grow your artist’s streaming presence and performance.
